copywriting | Code Words

5 min read

Are you the fast food or fine dining of copywriting? How to set yourself apart in the AI age

In an era where generative AI tools like ChatGPT are making waves across creative industries, the rumble of anxiety among writers and graphi

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3 min read

AI in PR: How agencies using AI and should copywriters rely on gen AI?

Exploring how PR and marketing agencies can use AI, the risks and benefits, and whether copywriters should copywriters rely on gen AI.

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8 min read

Impact of AI on copywriting in 2024

In 2024, copywriters began to feel the heat from generative AI. We offer our predictions on how things could evolve and how to prepare.

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5 min read

Futureproof your copywriting career against AI

Worried about losing your copywriting job to AI? Here are some actionable tips to help you future-proof your career.

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2 min read

Need for human planning and management of AI in content creation

Use AI tools to support content planning, management, and creation, not as substitutes.

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3 min read

How to keep working as a copywriter in the age of AI in the coming decade

Copywriters who learn AI and focus on continuous learning, have a much greater chance of success.

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7 min read

Generative AI always needs human editors

Gen AI will need human editors for a long time to come. We explore why, and why you shouldn't post AI content without checking it first.

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8 min read

The key to better copywriting? Reading poetry

Good copywriters always want to refine their skills, especially in the age of generative AI. Reading poetry is one way of doing just that.

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